Why Magento is the Best Ecommerce Platform For Your Business?

access_time October 2, 2019
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The advent of online shopping has revolutionized the manner in which present day buying and selling is conducted. It has brought affordable and convenient shopping at our very doorstep. Online shopping is finding increasing favor among consumers due to its 24- hour availability, secured payment gateway, global reach, competitive pricing and the vast product range availability among others. With online shopping having gained global acceptance everywhere, websites that intend to promote the sale of goods / services will need to deliver an online shopping experience to catch the attention of consumers. Of all the e- commerce-shopping platforms that are currently being used, magento is considered the most suitable as magento features all vital elements that an e- commerce site would need for assured commercial success. We discuss here below some of the major features that make magneto, the most sought after ecommerce development platform. Makes Online Transactions Easy & Fast Magento is a full – fledged e- commerce framework that lets business display products and makes sale transactions with prospective online buyers easy and fast. Magento platform is packed with features that lets businesses run day to day operations in a smooth manner, run back- end processes with a great efficiency and provide all features  that will assist in the future growth. Magento platform comes with user dashboards, brings in inventory management, has cutting- edge shipping and supplier management features and helps businesses do product bundling in a simple way. Open source Magento is an open source platform which makes it highly customizable and modular. Developers can customize it to make it meet the varied requirements of businesses across industry verticals. Magento offers you the option to add functionality through extensions and customization as and when your online trade begins to show increased returns. Easy to Install Apart from being free and open source, magento is easy to download and gets installed instantly. All versions are available on magento connect, which is the largest e commerce app store. Magento is also cost effective and helps you start an online presence within a short period Fast Loading Web users want a site to load fast- say in less than 3 seconds and it is seen that all e-commerce platforms powered by magento load in less than 3 seconds. This gives users a better user experience leading to better conversion rates. Versatility Magento is a complete and robust e commerce solution that can be customized to suit the contemporary and dynamic needs of businesses. Magento platform gives you complete control over the content presentation and functionality of your online store enabling you to monitor every facet of your business. Integrations Magento offers several third- party integrations and there are over 850 free add- ons. Magento has a huge library of extensions developed by its worldwide community and allows for easy integration with third party apps helping businesses expand their reach. Payment processing Magento integrates with a slew of payment gateways, including PayPal, Authorize.net and check out etc Search Engine Optimization Websites using magento platform have all the necessary elements and structure to get high search engine rankings. With higher search rankings, sites can expect greater visual publicity and exposure and a resultant increase in business. Whatever be the size of your business, creating an online store in Magento is the sure fire way to gather more customers and increase your online transactions. With over 50% of global brands using the magento content management system, adopting the magento platform for your e- commerce site would help you scale up your business dramatically.      

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